In part two of the customer journey, Nathan breaks down the customer journey lifecycle with the inclusion of goals. Two major components of any customer journey are how they receive the messages and interpret them. Hence, marketing and sales. Nathan brings in the Keller CBBE Model for a high-level operations plan of how they all coexist in a happy ecosystem of a profitable business.
237: EP 237 – The 5 Feelings of Advertising | NDUB
In this episode of , Nathan Webster delves into the five key emotions that drive advertising: fear, pride, envy, love, and pain. He emphasizes the importance of understanding these emotions to create effective marketing strategies that resonate…