The COVID-19 pandemic has undeniably changed the landscape of business in ways never predicted. Businesses have needed to change the way they do everything, from operating procedures, staffing, how it's delivered to their customer, and so much more.  In this episode,...

For new businesses and startups, please change your mindset. When you start your business, you're already in the hole with buying all the necessities, so make that sale and get back in the back. As a startup, there's no "free money" out there, so your marketing isn't...

With every new year, there's a tradition to create resolution, theme, or word. Typically, this is a personal endeavor. For this episode, we're making this a professional point behind the emphasis of marketing. Enjoy! LinkedIn:...

It’s 2022. Small businesses are being crushed by bigger businesses, governments, changing economies, pandemic, and their own stagnation. Since the pandemic has forced advertisement to be more digital, we need to address the stinky elephant in the room. I think I speak...

This episode is jam-packed with Metaverse goodies. Nathan has his regular guest Kent Lewis from Anvil Media to discuss the current reality of going virtual.  Marketing the Metaverse: https://thinknw.org/blog/id/69.  Host: Nathan A Webster LinkedIn:...

The marketing funnel doesn’t work if you don’t know your conversion.  Tactics are temporary Create Content for your Avatar Launch Your Campaign Our show is on our YouTube channel, check it out: https://www.youtube.com/channel/UCzGwKjQruzlzYu9QXXR1oMQ.  Podcast...

As consumers, we're familiar with large companies and big box stores advertising because we're all looking for a deal, special, sale, or clearance. Startups and small businesses are much different. They have a difficult time knowing how to create a budget for ads....

Nathan starts the conversation about the marketing blunders and failures of 2021. He brings Anvil Media's Kent Lewis to discuss the various situations from a marketing perspective. Here are some of the links per the conversations: Urban Meyer:...

From old school to new businesses, owning your company name in the digital world is crucial for the success of the leader's vision. In this episode, Nathan breaks and gives six takeaways to help any business owner or leader fine-tune their brand. Take notes and enjoy...

Nathan and Kent drop diamonds again using their marketing experience to discuss the infamous Great Resignation as we wrap up 2021. As Kent's article published in the Portland Business Journal, How to manage during The Great Resignation. They spoke about unspoken rules...