A fellow entrepreneur and business owner, Brandon Neely, joined the “Let’s Talk Marketing with NDUB” to talk business and marketing. As a quick snippet of the conversation. Nathan Webster I love to hear your story for the listeners who want to hear...
Social Media Managers are Underpaid and Undervalued
Over the years of using social media for the company and deploying this specific service for other companies, I’m seeing the undervaluation of social media managers’ expertise and resulting in their underpayment in the last few years. Social media...
The 4 Common Branding Mistakes for Startups
A typical startup entrepreneur has the duties of wearing multiple hats. They’re responsible for their finances by maintaining a positive cash flow. In order to stay in the black and make a profit, founders are also the main salesperson. For the...
It’s Time to Fire Facebook and Meta
It’s 2022. Small businesses are being crushed by bigger businesses, governments, changing economies, pandemic, and their own stagnation. Since the pandemic has forced advertisement to be more digital, we need to address the stinky elephant in the...
In-house Agency vs. Outsourcing Digital Marketing
In-house Agency vs. Outsourcing Digital Marketing As a veteran digital marketer based in Portland, OR, I’ve seen the world of search engine marketing, social media, analytics and conversion optimization evolve since optimizing my first website in...
Branding 101: Own Your Name
In 2001, I was hired at Nike while I was going to college. After a few years of working at the sports juggernaut, Nike, the hoopla of telling all my family and close friends wore off. However, I never got tired of telling anyone I was a Nike...
Why Ryan Reynolds is the GOAT of Marketing
The PDX Godfather of Marketing Kent Lewis from Anvil Media has this infatuation with Ryan Reynolds as a marketing guru. But then Kent dropped some knowledge on me during this podcast. I was sleeping on my man, Reynolds. To my...
Why College is Failing America
As we go back to school in this crazy year of 2020, this is not a typical year. When I did the podcast episode “College is Failing America” a few months ago, we were in a much different situation. I also wanted to write about this because countless...
Nike Raises Brand Authenticity with Colin Kaepernick
Typically, I won’t talk about current events unless it directly deals with me in some fashion. In the last couple of years, I’ve had a few folks come up to me and ask my opinion of the former 49er’s Quarterback, Colin Kaepernick, kneeling during...
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