Ep 151 – Perceived Value vs Actual Value

by | May 1, 2023 | Let’s Talk Marketing Podcast

Established brands understand that perceived value and actual value are completely different marketing concepts that can influence the consumer’s purchasing decision. Nathan gives some examples because it’s based on the consumer or client’s personal opinions, experiences, and expectations. Perceived value can be influenced by various factors such as brand reputation, quality, features, pricing, and customer experience. 

Host: Nathan A Webster

LinkedInInstagram | Twitter | NDUB Brand 

Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher.

Please rate, review and share!

 

Podcast Sponsored by https://letsconnectpnw.com/

Latest Episodes

Ep 208 – Black Friday Preparation

Nathan discusses the significance of Black Friday for businesses and provides insights on how to prepare for and capitalize on this opportunity. He emphasizes the importance of messaging, relationship-building, and strategic planning to maximize…

Start Listening Today!

Let’s Talk Marketing with NDUB