In this podcast, Nathan shares how his Nike experience taught him how to be a consultant of brand strategy and how it can be monetized. The three key takeaways are: 1) Having an attractive brand people can trust, 2) Creating a product specifically...

In this episode, Nathan Webster discusses the importance of brands and brand management. He shares his experience traveling to Nairobi, Kenya and how he relied on familiar brands for safety and assurance. Nathan emphasizes that a brand is more than...

In this episode, Nathan Webster discusses the importance of quality leads and how to convert them into customers. He emphasizes the need to build relationships with potential clients and nurture them through the awareness, interest, desire, and...

In this two-part episode, Nathan discusses the importance of quality leads in marketing, and emphasizes the need to know who your company's ideal customer. He also discusses the shift from traditional business cards to digital channels for...

Nathan invited another marketing expert and founder, Ross McDaniel, from Fencepost, which is a digital agency that focuses on helping blue-collar businesses in local communities grow and thrive. They offer services such as Google ads, Facebook ads,...

In this episode, Nathan discusses the purpose behind a marketing plan and emphasizes the importance of exciting, educating, experiencing, and engaging with the audience. He also talks about the difference between a push or pull strategy in...

Nathan continues at OAME, where he's the new ED, a company that helps small businesses. He talks about their trade shows and their support of small businesses. The main theme Nathan discusses is the value and importance of business development and...

In this episode, the part two of where Nathan discusses the history and mission of the Oregon Association of Minority Entrepreneurs, he highlights the importance of supporting small businesses and entrepreneurs in economically developing...