In part two of the customer journey, Nathan breaks down the customer journey lifecycle with the inclusion of goals. Two major components of any customer journey are how they receive the messages and interpret them. Hence, marketing and sales....
Ep 142 – MKTG101: Understanding the Customer Journey 1 of 2
In this new economy, too many businesses are operating without a customer journey. The customer journey is a critical pillar in an organization's marketing plan. In this first episode, Nathan breaks down the customer journey lifecycle and...
Ep 141 – Marketing with Morgan Taylor
Nathan adds another guest to the Let's Talk Marketing Podcast family, Morgan Taylor. Morgan is the Co-Founder of Jolly SEO, a HARO (Help a Reporter Out) link-building service that helps businesses increase brand awareness, find their audience, and...
Ep 140 – What’s the Purpose of a Marketing Plan Pt 2
In part two, creating a marketing plan, Nathan wants everyone to get surgical about their marketing strategy. A marketing plan is crucial for businesses to: • define their avatar • segment their opportunities • set sales and marketing goals •...
Ep 139 – What’s the Purpose of a Marketing Plan Pt. 1
One of the most unspoken pillars of marketing is a specific plan of how to do it called a marketing plan. Nathan suggests starting with their marketing strategy for any leader needing to increase their efficacy and sales. Hence, why a marketing...
Ep 138 – Build Your Lists
A common frequently asked question Nathan receives is, "what makes a business successful?" It's no secret. "Contacts leads to contracts." Hence, this podcast. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and...
Ep 137 – How to Hack Your Career (Intern to VP) w.Kent Lewis
Kent wanted to share his entrepreneurial journey. From an intern to an entrepreneur to a vice president. Kent's professional career has been a winding road. Listen to a couple of decades of Kent's positions and companies. Click here to follow...
Your Brand Must Be Unique
When you have an international juggernaut and let’s make sure we are talking about a distinguishable brand, the goal is to be iconic. It’s iconic because an unforgettable experience has been created. No matter where you’re in the world, the...
College Adjunct Life
The life of being a part-time college instructor struck again. One of my classes was canceled due to a lack of enrollment. It may not be life or death, but the struggle for the college adjunct life is real. I’m grateful this isn’t my full-time...
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